On March 25th, the Michelin Challenge Bibendum held a press conference in the Chinese capital of Beijing to announce the holding of the next edition of the event in the western city of Chengdu, from November 11th to 15th, 2014.
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Michelin Challenge Bibendum -12TH Edition / China, Chengdu
The next edition of the MCB will take place from November 11-15 in Chengdu, China
Michelin Challenge Bibendum 2014 had been honored as an official event for the commemoration of a half-century of diplomatic ties between France and China
Created more than 15 years ago and held in Europe, USA, Japan, Brazil and China, the Michelin Challenge Bibendum is actively preparing its 12th edition with an innovative approach that is even more open, in order to build international commitment to sustainable mobility…